It is important to note that there are some differences between freelance ghostwriter and freelance writers. This type of writing is called “ghostwriting,” It can be an excellent way to make money.
Whether you write for yourself or hire someone else to write for you, this article will explain the differences and help you figure out which is best for you.
What Is a Ghostwriter?
A freelance ghostwriter is a freelance writer who doesn’t give themself credit for their work. That means they don’t get an author byline. Instead, the client puts the work out under their name or the company’s name (no signature).
Hire ghostwriters when you need something written but don’t want to write it yourself.
- They are too busy.
- They can’t write.
Ghostwriting can be an excellent way to make money as a writer, primarily if you work with big names. Many ghostwriters write whole books and charge a lot of money. Other examples of ghostwriting are blog posts, case studies, email newsletters, and website copy, to name a few.
Ghostwriting Vs. Freelance Writing
Freelance Writers Get Their Byline, but Ghostwriters Write Under the Client’s Name or Company They Work for.
When a freelance writer gets an author byline after a blog post is published, they still own the writing. Having a byline means getting more clients by getting more people to see your website or portfolio.
After the project is over, ghostwriters give the authorship back to the client. Author byline: They don’t get one, and they can’t get leads directly from the work that they’ve already written.
Freelance Writers Can Show Off Their Work on Their Portfolio, but Ghostwriters Can’t Do the Same.
Because freelance writers own their work, they can show it off through their freelance writing portfolio. In the same way, ghostwriters don’t often have access to this kind of marketing tool.
Ghostwriters are usually not allowed to say that they wrote the published work. The client is likely to have a clause in their contract that says they can’t do this. However, I have worked with ghostwriting clients who let me claim authorship in a private document or email, but I can’t put it on my website or social media.
While Freelance Writers Can Write in Their Voice, Ghostwriters Must Write in the Client’s Style
In some cases, you may be able to keep some of your writing styles. As long as you follow the style rules, you can use your personality in your writing.
In this job, you write in the voice of your client or company. A customer is a person you write for. You write from the customer’s point of view, not from your own. So, ghostwriters may need to spend more time with the client to understand their voice.
Ghostwriters May Charge More
Depending on their writing type, freelance writers and ghostwriters can make the same amount of money. However, some freelance writers may charge extra for ghostwriting. They may charge an extra 10%, for example.
There are good ghostwriting services that freelance writers who need to be the author can’t offer. When freelance writer wants to get credit for their work, they can’t write books for thought leaders as a ghostwriter.
If You’re a Freelance Writer, There Are Many Ways to Get Your Name Out There. Ghostwriters May Have to Rely on Word-of-mouth and Referrals
People who write for a living usually have more ways to get their work out there because they get credit. They can show off their work on their website, portfolio, and LinkedIn page. Another way ghostwriters can’t market their work is by saying, “My work has been on…”
Because ghostwriters can’t advertise their work publicly, they may rely more on referrals and word-of-mouth marketing. However, this doesn’t mean that it’s more challenging to get a job as a ghostwriter because referrals and word-of-mouth marketing can be very effective.
Which Is Best?
However, they are not the same thing. Freelance writers can work as ghostwriters, and ghostwriters can also write byline work for other people. Feel free to write in many different types of ways. Ghostwriting is also a type of freelance writing that fits into various industries.
With that said, think about writing bylined content first. It’s good to have some public writing samples that people can see so that you can get more work in the future, even if it’s for someone else to write.